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Today's Terms
Talent Agency
Definition:
Group engaged in the employment and payment of actors, voice performers, and musicians etc. used in advertising.
Saturation Campaign
Definition:
Variation Margin: Payment made on a daily or intraday basis by a clearing member to the clearing organization based on adverse price movement in positions carried by the clearing member, calculated separately for customer and proprietary positions.
Kill Date
Definition:
The expiration date of advertising materials. Kill dates notify media outlets that an advertisement should not be broadcast or placed after that date.
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